3rd Guizhou Alcohol Expo

The Culture Exchange led a South West UK Delegation of brewers to the 3rd International Guizhou Drinks Exhibition introducing new products to the market.

The brewers, bringing over 50 different brands of local ale, lager, (Píjiǔ) cider (Píngguǒ jiǔ) were met with huge crowds over the 4 days thanks to the variety of unique products, some of which had never been seen before in the market. A prominent stand location in the European hall was secured for the event, amongst many international brands. The event was a huge success, with everything being sold out after just the 3rd day. Many distributors and importers attended the event and met with the brewers, who have found several viable business angles as a result.